Any Wharton undergraduate student organization that would like to create a social media account for their group must first reach out to the Undergraduate Division at undergradinfo@wharton.upenn.edu. The Division will work with you and the central Wharton Marketing & Communications office to review your request and, if approved, ensure accounts are set up properly according to Wharton School guidelines.
Remember that when you are managing accounts affiliated with Wharton, you are representing the school. Be sure the accounts adhere to Wharton’s brand guidelines for students, and any posts, comments or actions taken under the account uphold Wharton’s standards and reputation. Accounts should also:
- Be associated with a shared email address, so that access can be transferred when needed
- Include “This is a student-run account” in the bio